Case study · Pet Clothing (E-commerce) · USA

sassydogfashions.com: SEO results for a pet clothing (e-commerce) business

sassydogfashions.com is a pet clothing (e-commerce) website serving the United States. Third-party data puts its organic search traffic at around 1.4k visits a month across 745 ranking keywords. Of the 6 target keywords tracked for this project, 0 now rank first on Google and 0 sit in the top three.

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0 keywords at #1
0 in the top 3
3 newly ranked keywords

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1.4kOrganic traffic / mo

745Ranking keywords

6Target keywords tracked

0Ranking #1

0In the top 3

5New or improved

Traffic and keyword totals are SEMrush estimates. Target keyword positions come from the client ranking report for USA.

Project overview

Ecommerce SEO for sassydogfashions.com

Online stores win most of their organic revenue on category and product searches, so the focus is category architecture, product page optimisation, structured data and crawl control for filters and variants.

Industry: Pet Clothing (E-commerce)
Market: USA
Search markets tracked: USA
Website: sassydogfashions.com

Ecommerce SEO focus areas for a pet clothing (e-commerce) website

Performance

Performance data for sassydogfashions.com

Every number below comes from the project data: SEMrush figures for traffic, keywords and Authority Score where available, and the client ranking report for target keyword positions (USA). No figures are estimated or modelled.

1.4kMonthly organic trafficSEMrush

745Ranking keywordsSEMrush

6Target keywords trackedRanking report

0 / 6Target keywords at #1Ranking report

Keywords by Google positionBaseline Current

Baseline → current, per keywordBaseline Current · NR = not ranked

Chart shows up to 15 target keywords; the full list is in the rankings table below.

Website stats

Organic search snapshot

The SEMrush overview captured for this project.

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The stats screenshot for this project is hosted externally. It shows organic traffic and ranking keyword data for sassydogfashions.com.

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Keyword rankings

Target keywords: before vs now

“Not ranked” means the page was outside the tracked positions when work began.

Keyword rankings in Google (USA), from the client ranking report
Keyword	Baseline	Current	Movement
Custom Made Dog Sweaters	4	4	Held
Dog Clothing Boutique	17	4	▲ 13
Online Dog Boutique	17	8	▲ 9
Custom Cat Collar	Not in top 100	20	New
Personalized Embroidered Dog Collars	Not in top 100	27	New
Dog Collar with Name Embroidered	Not in top 100	32	New