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Case study · Precision Gauges & Tools · USA

gaugestools.com: SEO results for a precision gauges & tools business

gaugestools.com is a precision gauges & tools website serving the United States. Third-party data puts its organic search traffic at around 1.5k visits a month across 3.7k ranking keywords. Of the 6 target keywords tracked for this project, 1 now rank first on Google and 3 sit in the top three.

  • 1 keywords at #1
  • 3 in the top 3
  • 1 newly ranked keywords
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1.5kOrganic traffic / mo
3.7kRanking keywords
6Target keywords tracked
1Ranking #1
3In the top 3
6New or improved

Traffic and keyword totals are SEMrush estimates. Target keyword positions come from the client ranking report for USA.

Project overview

Ecommerce SEO for gaugestools.com

Online stores win most of their organic revenue on category and product searches, so the focus is category architecture, product page optimisation, structured data and crawl control for filters and variants.

Rankings now in first position include “Trapezoidal Thread Gauges”.

  • Industry: Precision Gauges & Tools
  • Market: USA
  • Search markets tracked: USA
  • Website: gaugestools.com
Ecommerce SEO focus areas for a precision gauges & tools website
Performance

Performance data for gaugestools.com

Every number below comes from the project data: SEMrush figures for traffic, keywords and Authority Score where available, and the client ranking report for target keyword positions (USA). No figures are estimated or modelled.

1.5kMonthly organic trafficSEMrush
3.7kRanking keywordsSEMrush
6Target keywords trackedRanking report
1 / 6Target keywords at #1Ranking report
Keywords by Google positionBaseline Current
Target keywords by Google position, baseline versus current, for gaugestools.com012341#122–3124–104111+1Not ranked
Baseline → current, per keywordBaseline Current · NR = not ranked
Each target keyword's baseline and current Google position for gaugestools.comNR10050#1Trapezoidal Thread Gaug…Un Thread GaugesNPSM thread gaugesNpt Thread GaugeBsp Thread GaugeMetric Thread Gauge

Chart shows up to 15 target keywords; the full list is in the rankings table below.

Website stats

Organic search snapshot

The SEMrush overview captured for this project.

Open the original SEMrush screenshot

The stats screenshot for this project is hosted externally. It shows organic traffic and ranking keyword data for gaugestools.com.

View the stats screenshot
Keyword rankings

Target keywords: before vs now

“Not ranked” means the page was outside the tracked positions when work began.

Keyword rankings in Google (USA), from the client ranking report
KeywordBaselineCurrentMovement
Trapezoidal Thread Gauges101▲ 9
Un Thread Gauges122▲ 10
NPSM thread gauges163▲ 13
Npt Thread Gauge505▲ 45
Bsp Thread Gauge1109▲ 101
Metric Thread GaugeNot ranked23New
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