Three detailed write-ups with very different starting points, plus a summary of other projects. Every figure comes from Google Search Console, with the original charts shown.
Shorter summaries from projects not yet written up in full.
Organic clicks before and after, from Google Search Console
Website
Niche
Before
After
Change
W11StopOver 13 months; 2.47M monthly impressions (Search Console, May 2025)
Ecommerce: IT hardware
9,000 clicks/mo
85,000 clicks/mo
+844%
OXO Packaging540K yearly organic clicks; average position ~25 to 18.9
B2B custom packaging
30,000 clicks/mo
45,000 clicks/mo
+50%
PJBold764 pages cited in AI answers (Semrush)
Ecommerce: silicone molds
1,800 clicks/mo
16,000 clicks/mo
+789%
Golf Shaft WarehouseCategory and product page programme
Ecommerce: golf equipment
Low / stagnant
12,800 clicks/mo
Strong growth
Kures.coTurnaround after toxic backlinks; 985K impressions in 12 months
Health and wellness
500 clicks/mo
9,000 clicks/mo
+1,700%
CADDrafter62,100 clicks and 1.45M impressions in 12 months
CAD drafting services
0 (new domain)
8,000 clicks/mo
0 → 8K
Nedes EstimatingService-business lead generation
Construction estimating
989 clicks/mo
7,000 clicks/mo
+607%
WeBuyBackElectronicsOngoing programme; Search Console comparison, Nov 2026
Electronics buyback
7.83K clicks (prev. 6 months)
10.1K clicks (last 6 months)
+29%
Nedes.usLocal service visibility
Solar and electrical
Low baseline
1,700 clicks/mo
+325%
TreerebralNew UK service website
Tree surgery (UK)
0 (new site)
1,200 clicks/mo
Built from scratch
HapKioskPlaatsUnder two months to first-position rankings
Medical / local
0 (new site)
984 clicks/mo
#1 for 15 keywords
How results are reported
Comparing like with like
Seasonality can make any chart look good or bad. Where possible I compare equal periods, such as the last six months against the previous six, and show the Search Console screenshot alongside the number.
For WeBuyBackElectronics, that comparison shows 10.1K clicks in the last six months against 7.83K before, a 29% increase, with 973K impressions.
Client feedback
Feedback from case study clients
Every review below is quoted word for word and links to where the client wrote it.
Read client feedback where it was written
I don't paste anonymous testimonials on this site. Client reviews live on the platforms where they were left, so you can check who wrote them.
They are some of my strongest projects, chosen because the data is complete and verifiable. Every site starts from a different position, so I give you a realistic forecast after an audit rather than promising similar growth.
Why are the case studies limited to a few clients?
Detailed case studies need the client's permission and complete data. I only publish write-ups where both are in place.
Can I see Search Console access for these projects?
Screenshots are taken directly from Search Console. For serious enquiries I can walk through the data on a call, subject to client confidentiality.
Do you have case studies in my industry?
The portfolio covers ecommerce, B2B, health, construction, legal, medical and home services among others. Ask and I will share the closest comparable project.
Still have a question? Ask it directly and get a straight answer.
A selection of the 160+ websites from my SEO and development work. Traffic and keyword counts are third-party tool estimates; open "View stats" to see each screenshot.
