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Case study · Agricultural Equipment · Australia

bigboxproducts.com.au: SEO results for an agricultural equipment business

bigboxproducts.com.au is an agricultural equipment website serving Australia. Live SEMrush data (Australia database) puts its organic search traffic at around 1 visits a month across 48 ranking keywords. Of the 12 target keywords tracked for this project, 1 now rank first on Google and 1 sit in the top three.

  • 1 keywords at #1
  • 1 in the top 3
  • 12 newly ranked keywords
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1Organic traffic / mo
48Ranking keywords
12Target keywords tracked
1Ranking #1
1In the top 3
12New or improved

Traffic and keyword totals are live SEMrush figures (Australia database, 9 November 2026). Target keyword positions come from the client ranking report for Australia.

Project overview

Ecommerce SEO for bigboxproducts.com.au

Online stores win most of their organic revenue on category and product searches, so the focus is category architecture, product page optimisation, structured data and crawl control for filters and variants.

Rankings now in first position include “Northstar sprayer wand”.

  • Industry: Agricultural Equipment
  • Market: Australia
  • Search markets tracked: Australia
  • Website: bigboxproducts.com.au
Ecommerce SEO focus areas for a agricultural equipment website
Performance

Performance data for bigboxproducts.com.au

Every number below comes from the project data: SEMrush figures for traffic, keywords and Authority Score where available, and the client ranking report for target keyword positions (Australia). No figures are estimated or modelled.

1Monthly organic trafficSEMrush · AU
48Ranking keywordsSEMrush · AU
2Authority ScoreSEMrush · AU
12Target keywords trackedRanking report
1 / 12Target keywords at #1Ranking report
Keywords by Google positionBaseline Current
Target keywords by Google position, baseline versus current, for bigboxproducts.com.au0369121#12–3114–1011+12Not ranked
Baseline → current, per keywordBaseline Current · NR = not ranked
Each target keyword's baseline and current Google position for bigboxproducts.com.auNR105#1Northstar sprayer wandNorthstar spray tankNorthstar sprayersNorth star pumpsNorthstar tow behind sp…200 litre spray unitBest tow sprayerNorthstar sprayer200 litre spray tank500 litre diesel tankBattery powered gpsBrass swivel fitting

SEMrush figures: live Domain Overview, Australia database, pulled 9 November 2026. Chart shows up to 15 target keywords; the full list is in the rankings table below.

Website stats

Organic search snapshot

Live figures from SEMrush Domain Overview for this project.

Live SEMrush figures

SEMrush Domain Overview (Australia database, pulled 9 November 2026) shows 1 organic visits a month, 48 ranking keywords and an Authority Score of 2 for bigboxproducts.com.au. A screenshot could not be exported for this project, so the figures are shown as data.

Keyword rankings

Target keywords: before vs now

“Not ranked” means the page was outside the tracked positions when work began.

Keyword rankings in Google (Australia), from the client ranking report
KeywordBaselineCurrentMovement
Northstar sprayer wandNot in top 5001New
Northstar spray tankNot in top 5005New
Northstar sprayersNot in top 5005New
North star pumpsNot in top 5007New
Northstar tow behind sprayerNot in top 5008New
200 litre spray unitNot in top 5009New
Best tow sprayerNot in top 5009New
Northstar sprayerNot in top 5009New
200 litre spray tankNot in top 50010New
500 litre diesel tankNot in top 50010New
Battery powered gpsNot in top 50010New
Brass swivel fittingNot in top 50010New
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